Advertising
Public Relations
Theories of reporting
Radio journalism
Television journalism
New Media Technology
Introduction of new media
Web journalism
Economics
Discussions on current affairs
Introduction of law related to media
Semester II
Definition of mass communication
Different concepts in mass communication
Different theories of editing
Principles of audio visual & different techniques of Electronic media
Web designing
Group / blog development
Social networking in new media technology
Social set up of India
Political set up of India
Administrative set up of India
Definition of development
Different models & styles of communication
Different methods of reporting through technology in electronic and print media
Multi video operations
Importance of advertising in current scenario
Advertisement designing in different modules of electronic, print & New media
Documentary Film Making
Different methods of editing through technology in electronic & print media
Production and recording technology
Page designing, layout & non linear editing
Media strategies
Media impacts
Media & politics
Media & society
Advertisement composition in print, electronic & New media
Marketing, media plan & consumer behavior
Press relations & image building through public relations
Corporate relations, social responsibility of corporate houses & case studies of corporate communication